Sales & marketing management

Strategic Planning

If you are looking for new insights and help with investigative or analytical resource to validate or re-evaluate a new strategy – or need help in assessing and boosting performance – we can help.  By giving you our thoughts on the speed and practicability of implementation as well as the big vision, we can work with your management team to make changes to existing marketing strategies or to develop new ones.
Our team has a passion for designing robust underlying business models to underpin effective marketing strategy.  It is often the execution of an excellent business model that wins over good technology – we can help you create both.

Performance Management and Metrics

Sales and Marketing organisations need metrics to measure and incentivise performance, but poorly thought out metrics can drive undesired behaviour.
Qi3 can support performance metric design and implementation to help motivate the entire team to achieve both personal and corporate targets.

Structure and Staff Development

Good people are at the centre of a successful sales and marketing organisation.  Key staff at Qi3 have been sales & marketing / managing directors of numerous businesses.
We can help develop the proper structure (roles and people specification), staff and succession planning of your company.

Change Management

The process of change management requires a carefully tailored approach in order to successfully support changes in the competitive environment.
Our core expertise is in the management of organisational change and we provide additional skilled management resource to design, implement, embed and monitor structured change.

Entrepreneurship / Intrapreneurship

Some people think that entrepreneurship is an innate quality, others that it can be developed through training.  We are of the view that the contributions of all team members can be encouraged and brought to bear within a business.  This is particularly relevant where technological and commercial innovation need to be blended to create market success.

Our corporate careers were based around corporate intrapaneurship and now we’re entrepreneurs!  We can help coach and mentor teams in essential entrepreneurial skills.

While we are not a traditional training organisation we are often asked to deliver training, coaching and mentoring services to entrepreneurial teams involved in high technology because:

• We are experienced technology business managers. We have developed tens of start-ups / spinouts ourselves, executed licenses as buyers and sellers and established hundreds of collaborative R&D partnerships
• We are experienced practitioners in Knowledge Transfer
• We work as ‘doers’ not just ‘preachers’
• We have a successful track record!

We have real expertise in providing:

• Well-known methodologies for elements such as team-building
• Specific Qi3 methodologies based upon our day-to-day experiences
• Building skills in participants that are transferable to their everyday work

Training & Mentoring

While we are not a traditional training organisation we are often asked to deliver training, coaching and mentoring services to a wide range of teams including:

• Researchers in academia and industry who want to learn about effective partnership building
• Product marketing staff engaged in technology collaboration and acquisition
• Senior commercial staff requiring tailored coaching / mentoring